elf von hören
blog portfolio about

Work.

I believe in creating simple solutions to complex problems.

WORK IN PROGRESS — 2018

Potential

Becoming All We Can Be

Problem

The overwhelming majority of human beings never live up to their full potential. Many of us are wasting our time with the pursuit of superficial pleasure. We are caught up in instant-gratification loops, failing to contribute our attention, time and energy to a better future for all of us.


Solution

A social system build for the collective actualization of individual potential. Define what's meaningful and fulfilling to you, set out to become the person you want to be. Let your friends do the same and let your social mind empower you to live up to your potential. A fulfilled life is made up of fulfilling days.


Vision

A world where we live up to our values. A society focused on consciousness, creativity and contribution. A culture of psychological, philosophical and spiritual abundance. A world of fulfilled potential.


PROTOTYPE — EARLY 2018

talk2x.com

Streamlining the UX of meaningful conversations

Problem

It's 2018. We have billions of us connected to the internet. Yet we haven't figured out how to properly connect people. Millions of us have no one to talk to. Millions of us are suffering from loneliness and isolation. This needs to change.


Concept

talk2x seeks to provide the most straightforward way for people to find or create conversations. Based on real world communities, you can talk to someone like you. Choose a community. Select a date. Choose an activity or location. Choose a topic. Name your conversation. Talk to someone.


Process

To communicate the idea clearly, I came up with a website that illustrates the benefits of the service. Through the integration of Google Forms it turned into a functional MVP, that allows you to create or choose a conversation. The prototype was designed to lay the groundwork for further development.


DISCONTINUED — MID 2017

yuhla-blog.de

Everything you need to celebrate

Situation

This website was set up as the content-marketing cornerstone for an event startup.


Role

I was responsible for the overall marketing strategy, the webdesign, content creation and SEO as well as driving social media engagement on Instagram and Pinterest.


Results

After producing over 60 high-quality blogposts in just two and a half months the site reached and continues to have over 1500 unique visitors a month. Quite a lot of the posts ended up in the top three Google search results. Over 200 real and engaged followers have been reached on Instagram.

Due to critical setbacks in the engineering process the team decided to focus on other ventures.


EXPERIMENTATION

DailyUI on Dribbble

Just playing around

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